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Experiential Marketing

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Earth Day: Making Broadway and The Entertainment Industry More Sustainable

theatreMAMA’s NYC Street Teams showing their love for planet earth!

Happy Earth Day! The sheer scope of climate action necessary to heal our planet can feel daunting and insurmountable at times, but we really can make a difference if we all choose to start somewhere. Small actions taken by many can have a massive impact! At theatreMAMA, that means being the first marketing agency in the world to become 100% Re-planted! For every 1,000 fliers or pieces of collateral we distribute, MAMA plants a tree to offset the impact of our business on the environment. Last year alone, we planted 1,540 little saplings!

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tags: Earth Day, Sustainability, Environment, climate action, climate change, Sustainable theatre, theatre, theatreMAMA, Experiential Marketing, green business, NYC, Street Teams, broadway
categories: Experiential Marketing, Sustainability
Saturday 04.22.23
Posted by Mari Minette Linder