theatreMAMA is offically an adult! April 9, 2023 marks MAMA's 18th birthday and 18 years of joyful, creative, innovative, connecting Experiential Marketing campaigns. The last 18 years have been an incredible journey, so we thought it would be fun to celebrate this year's birthday by taking a look back at monumental MAMA milestones. Navigate through our interactive '18 Years of MAMA' timeline below to discover some of our favorite moments in MAMA history.
Hate wrapping gifts? Love Cirque du Soleil? You're in Luck!
theatreMAMA creates a cheerful Cirque du Soleil Gift Wrapping Experience, a new experiential marketing campaign in malls across the San Francisco Bay Area.
I feel it in my fingers, I feel it in my toes. Cirque is all around me, and so the feeling grows! Ok, so the real lyrics sing “Christmas is all around me” but this is a special circumstance. Cirque du Soleil Amaluna is coming to San Francisco and Sacramento and accompanying them is theatreMAMA’s Amaluna pop-up Gift Wrapping Experience! This new experiential marketing campaign from the world of theatreMAMA, has a special gift for everyone this holiday season. Ever wonder what would happen if Santa’s Elves ran away to join the circus? Well, wonder no more! You can catch our merry, circus-loving Elves all over the San Francisco Bay Area providing complimentary gift wrapping services and TONS of holiday fun!
Gift wrapping may be commonplace throughout the holiday season, but you’ve never experienced anything quite like this! Our playful Elves are joined by Amaluna-inspired Clowns that entertain crowds with tricks, endless laughs, and silly shenanigans! Along with their mischievous antics, you can catch the joyful Clowns showing off their skills in slapstick, acrobatics, juggling, miming, and sometimes even riding a unicycle! Patrons will have the opportunity to interact with our performers, get their gifts wrapped for free in custom Cirque inspired wrapping paper, win tickets at our many ticket giveaways, and take photos at our photo booth station to share on all their social media outlets. (#Cirque #Amaluna)
We’ve partnered with ALL the “Gucci Malls” in the Bay Area to give you a chance to hop into the experience, no matter where you may live. Stop by for some holiday fun and joy, and skip out on having to wrap your own gifts! Here’s our current schedule:
AMALUNA Gift Wrapping Experience Schedule of Appearances:
11/29 Black Friday at the Westfield Mall 10-1pm
11/29 Black Friday at Santana Row 3-7pm
11/30 Hillsdale Shopping Center 1-4pm
12/5 Broadway Plaza Walnut Creek, Festival of Lights Parade 5-9pm
12//6 Broadway Plaza Walnut Creek 1-4pm
12/7 The Village at Corte Madera 1-4pm
It’s been our pleasure to work in partnership with Cirque du Soleil throughout the years and creating this unique event has come straight from the heart of theatreMAMA. What an incredible joy to combine our love for Cirque with our passion for creating holiday cheer! Stay tuned for some behind the scenes looks into the making of our Amaluna gift wrapping experience!
Cirque du Soleil Amaluna will be in San Francisco, Under the Big Top at Oracle Park from Now until January 12, 2020. Click here to purchase tickets starting at $54!
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